All field notes

Amazon · Prime Now

The fourth warehouse

I helped launch 8 of Prime Now’s first 24 warehouses.

  • Stage: 0 to 1
  • Fulfillment and operations
8
Warehouses I helped launch
4 to 24
The network, while I was there
90%+
On time, with the widest delivery area in the country

The problem

Prime Now promised delivery in an hour or two, from small warehouses inside cities. When I joined to launch the fourth one, nobody had written down how a building like that should run.

What I did

We wrote the procedures as we went: receive, stow, pick, pack, ship. I built a labor plan that mixed scheduled staff with flex shifts, and the first staffing model for Amazon Flex drivers at Prime Now. I worked out delivery routes by hand until engineering turned the logic into a product.

When other sites struggled, I was sent to steady them, including one in the UK.

What changed

The network went from 4 warehouses to 24 while I was there, and I helped launch eight of them. My site delivered more than 90% of orders on time, with the largest delivery radius in the country. Three of my four assistant managers were promoted.

Stuck somewhere between order and cash?

Bring the messiest part. That’s usually where I’d start anyway.

I’ll tell you plainly if I’m the wrong person for it.